The Tipping Point
The Tipping Point by Malcom Gladwell was recommended to me by David of Portland Walking Tours. I got a copy from the library and cracked it open Saturday afternoon and finished it this afternoon (less then 24 hours later). It's a well-written book about how epidemics happen - how fashion, crime, disease, news etc make their way from a few select to mainstream. Filled with tons of interesting scientific and sociological studies. Be warned, don't crack it open until you have time to read it. I didn't have time, but decided that reading a good book was worth putting few things off.
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